created for the fayetteville woodpeckers from 2022-2023

T-Shirt Giveaways

Given away to the first 750 fans each T-Shirt Giveaway night. Usually designed for a theme night (Independence Day, Breast Cancer Awareness Night, Pride Night, Nightmare on Hay Street, etc.)

Social Media Story Stickers

Utilized on Instagram stories as stickers to promote the day’s theme or celebrate a win!

Miscellaneous Social and Print Graphics

Miscellaneous graphics used on social, print and digital ads, printed marketing post cards, etc.

North Carolina Pattern

Created to embody the Fayetteville, NC community and the Woodpeckers presence in it. Utilized as a background for other graphics, social media stories and the website.

Reading Program Bookmark

Created to incentivize reading in Cumberland and surrounding counties. Students who completed the reading challenge, received a free ticket to a game and discounted tickets for their family. Over 20,000 bookmarks were distributed. The grey box was perforated and designed to be ripped off at the box office to track each school’s redemption rate.

Concession Stand Menus

Digital Ticket Guides

Created for the Woodpeckers website and for the sales team to distribute for frequently asked digital ticket questions.

Pecktoberfest Beer Festival Coozie, Event Brochure and Promo Video

The Woodpeckers host Pecktoberfest annually. In 2022, I created a promo video featuring some of the breweries who would be at the event, a coozie giveaway for VIPs, and an event brochure that featured a map of where the breweries were located and a notes sections to help patrons remember their favorites later!

Video Board Animations

With the exception of the Star War Night video, all animations below were played nightly during the 2022 season.